A former player on Google's self-driving car project has been named head of a new Continental unit that will focus on intelligent transportation systems (ITS). Based in Silicon Valley, Seval Oz will lead an international team to be composed of engineers and related professionals from the information-technology and automotive industries. Of the new unit, Continental CEO Dr. Elmar Degenhart said: "This step is an excellent example of our strategy to make the car an integral part of the 'Internet of Everything.' Our key objectives include eliminating road accidents, minimizing energy consumption, maximizing comfort and usability of vehicles, and enabling them to exchange information with each other in real-time." As CEO of the new company, Continental Intelligent Transportation Systems, Oz will be responsible for all new business and activities connected with Continental's ITS endeavors worldwide. In her previous position, Oz served as Senior Business Development Manager at Google, where she was integral in the business development and marketing efforts surrounding the launch of the self-driving car. She received her MBA with distinction from the Wharton Business School and graduated cum laude from Wellesley College and MIT with a degree in economics and political science.